Make a Statement – Vote for Jenn!

It’s not often that you get a chance to send a signal directly to the food and agriculture industry about the kind of example you’d like to see more of just by clicking a button.

You have a chance to do just that by voting online for the owner of one of our brand partners, Jennifer Kocher,  in the Emerging Food and Ag Leaders campaign. 

Make a statement – show support for one of the few food companies that has actually paid a farmer to expand regenerative agriculture and is actively working to help them convert regeneratively-grown crops into ingredients to use in her pro

2020-02-11T12:22:35-05:00February 11th, 2020|

Transitioning to Regenerative Agriculture: A Farmer’s Story

There’s a lot of talk ABOUT farmers transitioning to regenerative agriculture . . . but often, not enough talk FROM farmers sharing how they are doing it! 

Big thanks to our friends at The Modern Acre podcast (members of Grounded Growth!) for the nice interview they did with another one of our amazing farmers from Canada, Derek Axten. 

Click the button below to listen to Derek’s story — which includes how he got into regenerative, what’s worked and challenges he’s faced along the way.

2019-12-18T15:49:02-05:00December 18th, 2019|

How Nutrient Density Testing Measures Ingredient Quality

Are we really getting the nutrients we need from our food — or are we just getting calories?  How can food truly be used as medicine?  How can we identify, support and scale ways of growing food that add to our health?

A critical piece for answering all these questions — is nutrient density testing, one of the core outcomes-based tests that the Grounded Growth strategy recommends.  Learn more about it — and the amazing woman leading this research effort, our strategic partner Dr. Jill Clapperton in this great interview done by fellow Grounded Growth members Tim and Tyler Nuss!  

It’s rare that just sharing a podcast can help fix major problems . . […]

2019-12-13T12:08:05-05:00December 13th, 2019|

December Members Call Features Regenerative Market Update + Interviews with 2 New Brands and a Freelance Farm Writer

Calling all Grounded Growth Members – Be sure to join us for our Monthly Members Call — which we hold the first Friday of each month at 10:30am eastern time — this Friday!

This video or audio call (your choice) is a chance for us to talk together live as a community – and to get to know more about the expertise and interests of other members.  We record the calls and they are available for viewing/listening by members who were not able to join live.  This call is only for our members and partners.

What’s on deck for this Friday?  Get an update on emerging opportunities in […]

2019-12-04T15:23:31-05:00December 4th, 2019|

Grounded Growth Founder Sara Harper Shares An Outcome-Based Approach for Regenerative Agriculture on The Modern Acre Podcast

 

How do you REALLY build trust with consumers who are bombarded with different marketing and certification claims about products that are supposedly healthier for people and the planet?  How can brands and farmers BOTH win from bringing regenerative agriculture to market — so that it actually does deliver some of the world-saving claims being made in its name?

Our view is that the answer to these challenges is to define and measure regenerative agriculture by its outcomes, not a checklist of practices that can mislead consumers.

This week, Grounded Growth’s founder, Sara Harper was able to share this perspective — and new opportunities we will be pursuing in 2020 […]

2019-12-04T11:23:40-05:00December 4th, 2019|

Whole Foods Market Picks Regenerative Agriculture as Top Trend for 2020

Regenerative agriculture is still a new thing with consumers . . . and with most food companies as well.  But all indications are that it holds the key to meeting so many consumer demands — for better food for themselves, for the planet that they can believe in because of the transparency that regenerative supply chains will bring.

But don’t take our word for it — check out where regenerative agriculture ranks in the Whole Foods market predictions for 2020 . . . I think those guys are pretty good at spotting trends, but I could be wrong 🙂

Whole Foods Market’s top 10 food trend predictions for 2020:

1. […]

2019-10-23T19:16:51-04:00October 23rd, 2019|

Members: Get Regenerative Market Updates & Hear from Our Experts Live Each Month

Every day, we seek new opportunities for members to capture value by bringing regenerative agriculture to market in win-win ways.  Through that process, we learn a lot about emerging market opportunities, challenges and trends affecting this emerging market.  We add new content resulting from this outreach regularly to our online forum.  But sometimes, its good to be able to talk together about these topics and field questions from you on a call — as a group.

We have some amazing resource experts with expertise in areas like nutrient density testing, soil health testing and finding the best deals on regenerative inputs — this will be your chance to ask questions directly to […]

2019-10-23T11:47:44-04:00October 23rd, 2019|

Big Win for a Small Brand Shows the Way Forward for the Regenerative Economy

HUGE Congratulations to one of our Grounded Growth brand partners — Around the World Gourmet! Because of their support for regenerative agriculture, they earned a chance and ultimately were successful in adding an important new customer: St. Jude Children’s Research Hospital.

Competition is fierce in the food industry.  Often, small food manufacturers don’t get a chance to even get their product sampled by big institutions and grocery stores.  So, the fact that St. Jude gave them this opportunity BECAUSE of their support for regenerative — and the direction they are pursuing to bring regenerative products to market is a BIG DEAL for proving to […]

2019-10-17T12:26:25-04:00October 17th, 2019|

A Roadmap for Regenerative

Bringing regeneratively-grown ingredients and products to market is hard — it requires building new supply chains — new ways of doing business. If only there were a roadmap to guide farms and consumer product companies…..

Now there is . . . for our members.

Our roadmap gives you the best of our expertise based on real projects going to market now — plus allows you to learn from the first-movers in our network.

Together, we can scale up a way of doing business that restores rather than depletes people and the planet!

In this 1-minute video, learn why the roadmap is needed and how it helps members build a regenerative strategy.

 

2019-10-16T13:12:13-04:00October 16th, 2019|

3 Projects Bringing Regenerative Agriculture to Market

We’ve been steadily assembling the relationships, tools and people to build regenerative supply chains.  Building a new, value-added market is not easy — it requires a lot of trust-building and change management.  This is why we can’t share the details of much of what we work on in our members-only platform.

But we now have 3 projects that are far enough along that we can provide an overview to folks that might be interested in joining us.  These three projects put on display our vision, strategy and process for building a regenerative food system.

We will share an overview of our projects at our meeting this Monday in Oakland, CA co-located with the […]

2019-09-27T12:16:13-04:00September 27th, 2019|
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